Friday, March 13, 2015

How to Get Customers Without Spending Any Money

Who says you have to spend money on marketing to grow your business? From social media to SEO to even content marketing, the possibilities to grow your business in ways that don’t require capital are endless. To show you how you can grow your business without spending any money, I’ve broken down 9 tactics that  [click to continue...]

Wednesday, March 11, 2015

How Spending $138,491.42 on Meals Made Me $992,000

Every year, my bookkeeper sends me an email breaking down my spending habits. For my personal corporation, I spent $138,491.42 on meals over the course of 12 months. At first, I thought there was a clerical error as that number comes out to roughly $11,540 a month. There’s no way I could have spent that  [click to continue...]

Monday, March 9, 2015

10 Ways to Make Your “Most Popular Posts” More Popular

No matter how long you have been blogging, some of your posts will be always more popular than others. These posts tend to rank higher on Google and have more social shares and links from other websites. So the question is, how do you get more traffic to these popular posts? If people already like them,  [click to continue...]

Friday, March 6, 2015

How to Improve Your Marketing with Google Analytics Data

You know Google Analytics is powerful, but do you really know how to use it? Chances are you don’t… Looking at reports isn’t enough. You have to take the data from Google Analytics and make adjustments to your site to get more visitors and conversions. So, how can you use it to improve your marketing?  [click to continue...]

Thursday, March 5, 2015

The Psychological Trigger That’s Confusing Your Customers (and What to Do about It)

For countless years, businesses have been searching for their own unique selling propositions, trying to differentiate themselves from their competitors and convince customers to choose them. Businesses go about this in many ways, such as by highlighting the different features they have, lowering prices (or, in some cases, increasing prices), or focusing on the competitor’s […]

Wednesday, March 4, 2015

5 Simple Ways to Increase LTV for an Ecommerce Business

In the ecommerce business, you can pick all kinds of numbers by which to judge and analyze your business. You can calculate visitors, bounce rates, CTRs, conversion rates, and micro-conversion rates — all of which are important. But there’s another metric, the importance of which far outweighs all the others. It’s called LTV — the […]

10 Fun Exercises That Will Help You Become a Better Entrepreneur

When I first started out as an entrepreneur, I lacked many skills. I wasn’t able to think on my feet; I wasn’t good at sales; and I was a terrible networker. And the list goes on… What do you think I did? Quit? Of course not! Instead, I developed the necessary skills. How? I created 10 unique exercises  [click to continue...]